Does this replace a technical deliverability audit?

This risk assessment scores self-reported best practices. Book a consult for SPF/DKIM/DMARC review on your domains.

Why separate outbound domains?

Protects your primary corporate domain reputation if cold sequences trigger spam filters.

What is EU compliance in outbound?

GDPR requires documented lawful basis for prospect data and DPAs with enrichment and email vendors — especially for EU buyers.

What does Critical exposure mean?

Below 55% indicates missing DNS auth, volume controls, or compliance steps. Scaling cold email at this score risks domain burn and wasted send volume.

Outbound Risk Assessment | Deliverability &…

Outbound risk assessment — evaluate infrastructure, process, and EU compliance before scaling cold volume.

DNS & Authentication

SPF record published on sending domain
DKIM configured and passing
DMARC policy set (p=none minimum)

Domain & Volume

New domains warmed 14+ days before cold volume
Daily send volume under 50 emails per inbox
Outbound uses separate domains from primary brand domain

Data & ICP

ICP filters applied — no purchased raw lists
Bounce rate monitored and suppressed lists enforced

Process & QA

Human QA on sequences before launch

EU Compliance

Lead sources documented with lawful basis (GDPR)
DPAs in place with enrichment and email vendors

Outbound risk score

0%

Critical exposure

Estimated exposure: ~$750 inbox/domain replacement risk · 14-day warmup delay if domains are not ready

Preview — priority items

New domains warmed 14+ days before cold volume
Outbound uses separate domains from primary brand domain
SPF record published on sending domain

DNS & Authentication0%

Domain & Volume0%

Data & ICP0%

Process & QA0%

EU Compliance0%

Full remediation roadmap

Fix in 48h

SPF record published on sending domain
DKIM configured and passing
DMARC policy set (p=none minimum)

Fix in 30d

New domains warmed 14+ days before cold volume
Outbound uses separate domains from primary brand domain
ICP filters applied — no purchased raw lists

Fix in 90d

DPAs in place with enrichment and email vendors

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Playbooks & expert audits

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Outbound Deliverability Kit

$49

DNS checklist, domain warmup playbook, and EU compliance worksheet for cold outbound.

SPF/DKIM/DMARC audit checklist
Domain warmup schedule
Volume limits reference
GDPR sourcing worksheet

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Fixed-price audit

Outbound Stack Audit

From $2,000

Technical deliverability review: DNS auth, domains, volume strategy, and EU compliance gaps.

SPF/DKIM/DMARC domain review
Warmup and volume recommendations
Stack architecture map
48h / 30d remediation roadmap

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Free deliverability review HubSpot integration 48-hour outbound guide

Does this replace a technical deliverability audit?: This risk assessment scores self-reported best practices. Book a consult for SPF/DKIM/DMARC review on your domains.
Why separate outbound domains?: Protects your primary corporate domain reputation if cold sequences trigger spam filters.
What is EU compliance in outbound?: GDPR requires documented lawful basis for prospect data and DPAs with enrichment and email vendors — especially for EU buyers.
What does Critical exposure mean?: Below 55% indicates missing DNS auth, volume controls, or compliance steps. Scaling cold email at this score risks domain burn and wasted send volume.

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