AI B2B Lead Generation
B2B SaaS Lead Generation: 48 Qualified Meetings in 90 Days
How an embedded lead gen squad rebuilt ICP targeting, recovered deliverability, and added $1.2M pipeline in 90 days.
Growth-stage B2B SaaS
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Case Studies
Case Studies
Quantified pipeline results from embedded AI GTM squads — meetings, ABM, inbound, and RevOps.
Case Studies
B2B Execution Outcomes
How embedded squads drive pipeline, meetings, and revenue for growth-stage companies.
Account-Based MarketingHealthcare ABM: 35 Qualified Meetings in 60 Days
Account-based marketing squad targeted 120 ICP accounts with multi-threaded outbound — 35 held meetings and $890K pipeline in 60 days.
HealthTech Platform
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RevOps AutomationFintech RevOps Automation: 40% Faster Lead Response
n8n + CRM automation cut inbound lead response time from 18 hours to under 2 hours — with 28% more SAL acceptance.
Series B Fintech
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Inbound Demand GenProfessional Services Inbound: 3x MQL-to-Meeting Rate
Inbound demand gen squad rebuilt nurture, SDR follow-up SLAs, and content proof — tripling MQL-to-meeting conversion in one quarter.
B2B Consulting Firm
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Lead GenerationEdTech Outbound: 32 Held Meetings in 90 Days
Embedded outbound squad targeted district and enterprise EdTech buyers — 32 held meetings and $720K pipeline in one quarter.
Series A EdTech
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Signal-Based OutboundLogistics Signal Outbound: $1.1M Pipeline from Expansion Triggers
Signal-based outbound on facility expansion and hiring triggers delivered $1.1M qualified pipeline for logistics tech.
Logistics SaaS
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GTM SquadsAI/ML SaaS: Embedded Squad Beats Failed SDR Hire
After a six-month SDR hire underperformed, an embedded AI GTM squad delivered 38 meetings in 90 days with technical buyer messaging.
AI/ML SaaS Scale-up
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LinkedIn GTMMSP LinkedIn GTM: 31 Meetings/Month via Social Outbound
LinkedIn GTM squad combined connect-and-nurture with email and phone — 31 ICP-fit MSP meetings per month at scale.
Regional IT MSP
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SEO ContentStartup SEO Content: Organic Demo Requests in 120 Days
Anonymized seed study — SEO content sprint plus nurture produced consistent organic demo requests without paid ads.
Early-stage B2B Startup (anonymized)
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Appointment SettingCommercial Cleaning USA: Appointment Setting Pilot
Anonymized seed study — prospect lists and phone-first appointment setting for a US commercial cleaning company seeking facility manager contracts.
Regional Commercial Cleaning Company (anonymized)
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Appointment SettingProperty Management USA: Appointment Setting Pilot
Anonymized seed study — outbound to commercial property owners and HOA decision-makers for a US property management company.
Regional Property Management Firm (anonymized)
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Lead GenerationHVAC Commercial USA: Lead Gen Pilot
Anonymized seed study — facility manager outbound for a US commercial HVAC company seeking maintenance and install contracts.
Commercial HVAC Contractor (anonymized)
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OutboundCommercial Landscaping USA: Outbound Pilot
Anonymized seed study — B2B outbound for a US landscaping company targeting HOAs and commercial property managers.
Commercial Landscaping Company (anonymized)
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GTM SquadsStaffing Agency USA: Embedded Squad for Client BD
Anonymized seed study — embedded GTM squad for US staffing firm client acquisition without hiring in-house SDRs.
US Staffing Agency (anonymized)
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GTM SquadsUK SaaS: Embedded Squad vs Agency Retainer
Anonymized seed study — UK B2B SaaS team replaced a US-hours agency with GMT-aligned embedded squad execution in HubSpot.
UK B2B SaaS (anonymized)
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Lead GenerationAustralian MSP: AEST Outbound Squad Pilot
Anonymized seed study — Australian MSP client acquisition with AEST appointment setting and Privacy Act-conscious lists.
Australian MSP (anonymized)
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Outbound PipelineUSA Staffing: Regional Client BD Pipeline Sprint
Anonymized seed study — US staffing agency regional client BD with embedded list building and appointment setting.
US Staffing Firm (anonymized)
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Lead GenerationPipeline Sprint in 90 Days
Lead gen + LinkedIn outreach delivered 40+ qualified meetings and $2.1M influenced pipeline.
B2B SaaS Scale-up
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Appointment SettingAppointment Setting at Scale
Dedicated outreach squad booked 28 meetings/month with ICP-fit decision makers.
IT MSP Partner
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Content MarketingContent-Led GTM System
Content + email nurture increased reply rates 3x and shortened sales cycles.
Cybersecurity Services
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GTM ExecutionFull-Stack Execution Pilot
Research, list build, and outbound produced first revenue in 45 days on a pilot squad.
Staffing Firm
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Embedded execution with Emporion Labs
Why embedded execution
Accountability Without Another Black-Box Agency
Embedded squads in your CRM with daily reporting, human QA on outbound, and KPIs agreed before kickoff — delivered remotely for B2B teams worldwide.
Dedicated squads aligned to your ICP and sales motion
Daily visibility into meetings set and pipeline added
Money-back terms on agreed KPIs where contracted in writing
Get a Free QuoteWhy embedded execution
Accountability Without Another Black-Box Agency
Embedded squads in your CRM with daily reporting, human QA on outbound, and KPIs agreed before kickoff — delivered remotely for B2B teams worldwide.
Dedicated squads aligned to your ICP and sales motion
Daily visibility into meetings set and pipeline added
Money-back terms on agreed KPIs where contracted in writing
Get a Free QuoteWhy embedded execution
Accountability Without Another Black-Box Agency
Embedded squads in your CRM with daily reporting, human QA on outbound, and KPIs agreed before kickoff — delivered remotely for B2B teams worldwide.
Dedicated squads aligned to your ICP and sales motion
Daily visibility into meetings set and pipeline added
Money-back terms on agreed KPIs where contracted in writing
Get a Free Quote