GTM ROI
GTM ROI Calculator
Model full-funnel GTM cost and compare in-house SDR headcount vs embedded squad pricing.
GTM cost inputs (annual)
Preview — priority items
- Total GTM cost: $666,000/year
- Blended CAC (in-house): $15,417
- CAC with embedded squad: $13,021
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- What costs are included?
- Marketing spend, loaded SDR and AE salaries — compared against replacing SDR headcount with an Outbound Engine squad.
- Are results guaranteed?
- No — this is a directional planning model. Scoped engagements define KPIs at kickoff.
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